The most-attended event of the year at Los Alamitos Race Course, The Wienerschnitzel Wiener Nationals, benefits Seal Beach Animal Care Center, a non-profit group dedicated to finding homes for stray animals in Orange County, California. To promote the sixteenth annual Wienerschnitzel-sponsored dachshund race, California-based DGWB Advertising and Communications produced a comprehensive event campaign including a Web site, promotional video, themed T-shirts, posters, an onsite custom doggy photo booth and the “The Biggest Littlest Race in History” theme. The promotional theme always reflects the spirited nature of the event; this year, the creative elements brought the event to life in a vintage, carnival style that commemorates the long tradition of the race
that will bring more than 90 four-legged competitors and 10,000 plus


Communication Arts

// From our friends at Communication Arts

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