The Louisiana Wildlife Federation (LWF) is the branch of the American Wildlife Federation most directly effected by the recent Deepwater Horizon oil spill. This poster was designed by the Los Angeles office of Binary & The Brain in association with the LWF to raise awareness of the many critically endangered species that have been affected by the spill. Thirty-eight of the coast’s most at-risk animals, some of which face extinction or have already vanished from the state, were used to create the shape of the affected coastline and letterforms—all are numbered for identification. The 13.5 x 21 poster is printed on 100 percent recycled stock using environmentally friendly inks saving 81.56 pounds of wastewater flow and 136,000 BTUs of energy. All profits from the sale of the posters go directly to the LWF to help protect and conserve the endangered species.
// From our friends at Communication Arts